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The Bachelor of Business Administration (BBA) programme is designed for students who wish to pursue a career in entrepreneurship, design and innovation, finance, human resource management, information systems and analytics, or marketing. It combines strong functional training with intensive exposure to communication skills, computer applications, plus other social sciences and/or science subjects. In the second year of the programme, students can choose to major in (i) Entrepreneurship, Design and Innovation, (ii) Finance, (iii) Human Resource Management, (iv) Information Systems and Analytics, or (v) Marketing. Students may also select a second major if they are able to complete the requirements. Students of the BBA programme are required to complete 240 credits for the 4-year curriculum.

 

Major

Programme Director

Dr. Lilian CHAN

Dr. Lilian CHAN

Programme Director

Admissions Tutor

Dr. Derrald STICE

Dr. Derrald STICE

Admissions Tutor

Representative For BBA Major

Dr. Alex CHAN

Dr. Alex CHAN

Representative for BBA Major

Dr. Chao DING

Dr. Chao DING

Representative for BBA Major

Dr. Jayson JIA

Dr. Jayson JIA

Representative for BBA Major

Dr. Yiwen ZHANG

Dr. Yiwen ZHANG

Representative for BBA Major

Mr. Joseph CHAN

Mr. Joseph CHAN

Representative for BBA Major